Hennes & Mauritz in 2005: Managing Global Expansion |
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Excerpts Contd...Globalization
Looking AheadPersson's goal was to enter a new country every two years. In 2005, the retailer was entering Portugal. Italy and Canada. Eastern European nations were the next target. H&M planned to add about 150 new stores in 2005 with a focus on Germany, its largest market...
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